Illustration and Event Photography for VOLVO

VOLVO CMH Bryanston launched a colouring-in competition in order to expose their environmental awareness campaign and promote their family V60 car model.

Abundance Designs was tasked with both illustration and event photography for VOLVO. The project included creating a fun and active illustration for this marketing campaign.  The illustration incorporated the Volvo colouring V60 model and the ‘Pappea Canensis’ tree of the year in 2011.  Volvo planted a tree for every V60 model sold.

Abundance Designs further assisted VOLVO with event photography during the S60 model car launch and Volvo Vista event.